Signature Specialists News

Below is an archived list of Signature Specialists related news including press releases, company hirings, website launches, and other related news topics.

Marketing Group Hires Danny Leavitt - Published 10/02/2006

Online Service Helps Homeowners Nail Down Top Local Contractors - Published 09/20/2006

Is it finally time for Cosmetic Dentistry? - Published 07/11/2006

Marketing Industry News

Along with our company news, we wanted to share other relevant marketing industry news from around the globe.

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ANA: Marketing Industry Struggling to Become More Diverse  Portada-online.com

What: The ANA Educational Foundation has released the results of a study on efforts and difficulties around making the marketing talent pool more diverse.

In The Marketing And Media Industry, Executive Women’s Groups Foster Strength, Camaraderie In Numbers  Forbes

Executive women in the marketing and media sector have, in recent years, elevated their game by engaging in groups of other women leaders, sharing, ...

Don't believe the hype – it's a great time to be working in the marketing industry  Mumbrella Asia

Despite economic pressures, brand safety and data privacy issues plus a daily diet of bad news about the industry's future marketing is actually in a better place ...

Marketing industry launches first apprenticeships backed by government  Marketing Week

Two marketing apprenticeships have officially been approved by government in what has been described as a “major step” for the industry.

Issues in digital marketing discussed  The New Indian Express

Prof Lalitha Rani and Prof. Krishna Mohan from Andhra University, said that Digital technology is changing the face of marketing industry.

As Pittsburgh marketing industry celebrates its best work, it offers a little wry humor as well  Pittsburgh Post-Gazette

Deeplocal scored the coveted Best of Show award for a Google Home Mini Golf campaign.

ANA's new consortium works to rebuild trust between brands and agencies  Marketing Dive

The Association of National Advertisers (ANA) announced the ANA Trust Consortium, a new initiative that will help its members handle trust and transparency in ...

A Few Pioneering Women Every Advertising Industry Pro Should Know  Forbes

As we celebrate Women's History Month and continue to work toward a more equal playing field for women behind the scenes and depicted on-screen, here's a ...

IWD 2019: Women on Diversity and Success in the Performance Marketing Industry  PerformanceIN

On International Women's Day (March 8), PerformanceIN invites female leaders in digital and performance marketing to share their thoughts on the role of ...

Marketing in Puerto Rico with Edwin Miranda  Gazette Day

KOI IXS is a full-*service*, performance driven marketing agency, located in San Juan, Puerto Rico. By “full-*service*” and “performance driven”, they mean to cover ...

'Logic tells us a no-deal won't happen': bosses from WPP, Sky, Ebiquity and more on Brexit plans  The Drum

As Britain waves its long goodbye to the European Union, there are understandable concerns around consumer confidence and the attractiveness of the country ...

It’s Time for Marketing Teams to Ditch the Resume and Focus on Skills  Adweek

At first glance, the marketing industry appears strong as ever heading into 2019. Digital marketing roles have doubled in 2012, and ad agency jobs are nearing ...

#IWD2019 (II): Women in the industry share their views on rising above cynicism  Marketing Interactive

Encouragement from fellow senior women can go a long way in boosting morale.

The State Of Content Marketing: Industry Report • Experts Talk, Featured • WeRSM - We are Social Media  We are Social Media

The old way of working together on *content* is falling under the pressures of increasing *content* demand. In the next phase of *content* marketing, the winners and ...

Step Up Your Landing Pages For Your Next Marketing Campaign  pinetreewatchdog

Building landing pages to test out new ideas at a minimal cost is a technique that revolutionized the marketing industry in the early years 2000's. It makes it ...

Fremont UniverseDigiMarCon World 2019 - Digital Marketing Conference - Fremont UniverseDigiMarCon World 2019 - Digital Marketing Conference  Fremont Universe

Date/Time Date(s) - 11/19/2019 - 11/21/2019 11:00 am - 3:00 pm. Categories No Categories. DigiMarCon World 2019 is your chance to … – Hear from some of ...

Isobar named a Leader in Gartner 2019 Magic Quadrant for Global Marketing Agencies  Hastings Tribune

CHICAGO--(BUSINESS WIRE)--Mar 21, 2019--Global digital agency, Isobar, part of Dentsu Aegis Network, announced today that research firm Gartner, Inc. has ...

Adweek Unveils Its New Innovators Council, Uncovering the Marketing Industry's Leading Luminaries  Benzinga

Adweek today announced the launch of a new advisory committee under the Brandweek portfolio: The Innovators Council. This new committee enlists six of the .

John Deere Classic tournament director to speak at marketing workshop  Quad City Times

Clair Peterson, the tournament director of the John Deere Classic, will be the keynote speaker at a marketing workshop in Moline next month.

AI & Big Data Are The Biggest Marketing Disruptors  B&T

Two weeks ago, B&T attended SaaS vendor Acquia's APAC conference in Melbourne, where industry leaders and innovators got to the heart of the issues ...

Logan Marketing Group Merges IBS Direct, ClientLink to Create Intellus, a Marketing Services Print Provider  Printing Impressions

Logan Marketing Group acquired Montgomeryville, Pa.-based ClientLink, a printing and fulfillment supplier, last October and is merging it with King of Prussia, ...

Why influencer marketing is a $9b industry in China  Asian Correspondent

INFLUENCER marketing has taken the world by storm in recent times and brands realise the power of engaging with customers through influencers as part of ...

IAB: 78% of marketers will spend more on data in 2019  Marketing Dive

Marketers plan to spend more on data and data-related services in 2019, according to findings of the report "The Outlook for Data 2019: A Snapshot Into the ...

TopHatRank and Mealthy MultiPot Win Best SEO Campaign at Interactive 2019 Marketing Awards - Press Release  Digital Journal

vocations within the marketing industry.Mealthy and TopHatRank won against shortlist competitors Freestone Digital Media & Fashionable Canes and Milestone ...

The 5 best digital marketing courses for your digital success this year  MarTech Today

Modern-day digital marketers are expected to be skilled in a variety of areas, including analytics, copywriting, creative direction, sales, digital media, and more.

4 challenges that the Philippine digital marketing industry must overcome to mature  Marketing Interactive

By Hazel del Rosario-Lee. Managing Director. Oracle NetSuite Philippines. The marketing mix is most commonly executed through the 4 P's of marketing: price, ...

Marketing Industry Responds to Christchurch Tragedy  Scoop.co.nz

Events in Christchurch have shocked all of New Zealand and as a nation we are struggling to come to terms with what happened on Friday.

How 5G Will Impact Marketing  AList

The future of marketing will happen in 5G. That's what's been promised, but the question remains—when will the rise of 5G fully take place, and what will it look ...

IWD 19: Women on Working in the Influencer Marketing Industry  Talking Influence

Talking Influence speaks to eight women in the influencer space who share their story of what it is like working in the industry, how they got to the top and how it ...

Memories of Dubai Lynx, a Cannes Lion marketing festival in the desert  The Drum

Two weeks ago, the old rules of marketing were abandoned as speakers and the audience helped reinvent it all at the Dubai Lynx, the two-day marketing ...

Marketers from easyJet, KFC and Uber unveiled as Marketing Week Masters judges  Marketing Week

By entering this year's awards, your work will be seen and judged by top marketers from some of the biggest global brands in the UK's biggest celebration of ...

This is how much social media influencers really charge for posts  Evening Standard

A new survey has revealed the true price of social media – with 19 per cent of influencers admitting they charge more than £250 for a single blog post.

Shawarmer launches campaign to address growing food waste  Saudi Gazette

Shawarmer, known for its creative and unique marketing campaigns, is asking potential Save It! competitors to find a creative answer to a simple question: Are ...

Marketing industry specific employment contract service, MyJobContracts, launches  mUmBRELLA*

MyJobContracts has launched, promising to help marketing and digital agencies/startups onboard new staff quickly and easily using industry and role specific ...

Can AI be the respite for the weary programmatic trader?  The Drum

Programmatic traders are being underutilized as most of their time is spent managing mundane complexities and disparate processes. There is also a lack of ...

Wolma's involvement in the offense  Arizona Daily Star

Arizona tight end Bryce Wolma says he plans on being more involved in the passing game this season. pic.twitter.com/rVNYF8Oilp— The Wildcaster ...

Young marketers on plugging knowledge gaps and the power of resilience  Marketing Week

Filmed at the first meeting of the School of Marketing's Founding 50 last month, five young ambassadors discuss their plans to take the message nationwide and ...

Coca-Cola and Subway's former CMO on 'marketing's dirty little secret'  Marketing Week

Not many people know as much about marketing as Joe Tripodi. The six-time CMO has been the chief marketer for Coca-Cola, Bank of America, and most ...

What role will marketers play in the cyber conflicts of tomorrow?  The Drum

For The Drum magazine's special cyberwarfare issue, we asked marketers around the world what place their industry and their peers will have in a world where ...

How Artificial Intelligence is Innovating Email Marketing  Business 2 Community

The email marketing industry is currently in the midst of a seismic shift in the way it builds marketing *content* and in how that *content* is delivered to consumers.

An Email Marketing Company Left 809 Million Records Exposed Online  WIRED

A exposed database belonging to Verifications.io contained both personal and business information, including 763 million unique email addresses.

Kobie Marketing Revamps Leadership, Tries a New Approach  Loyalty360

Kobie Marketing has designed a plan to grow the company's customer base while eliminating customer pain points. At the head of this plan is new President, ...

What Does Marketing Security Mean And Why Does It Matter?  Toolbox

Indeed, marketing security (now dubbed MarSec) has become an obsessive topic among marketing professionals, especially now that regulatory bodies are ...

What's ahead with retail marketing and point-of-purchase trends  Retail Customer Experience

Katie Kochelek, marketing specialist at Frank Mayer and Associates, Inc., shares insight on what experts expect to come this year with point-of-purchase and ...

Dutch marketing industry plans opt-out register for Wi-Fi tracking  Telecompaper

The Dutch marketing industry is developing a new self-regulatory code for targeting consumers based on Wi-Fi signals, Nu.nl reports. They plan to launch this ...

Nationwide's CMO: Workplace equality can help stem marketing's looming recruitment crisis  Marketing Week

Marketing has the opportunity to be a forerunner in promoting equal rights for women in the workplace, and by doing so can encourage the next generation to ...

ANA highlights marketing inclusivity struggles  Warc

Room for progress remains in the marketing industry when it comes to achieving true inclusivity, a new report from the ANA Educational Foundation (AEF) has ...

Five reasons to work in travel marketing  Media Update

Travel marketing is taking the marketing industry by storm. This is because holiday-goers are no longer satisfied with word-of-mouth recommendations. Holiday ...

DMA chief calls for ethical standards across data and marketing sectors  Prolific London

The CEO of the UK's Direct marketing Association has called on the data and marketing industry to embrace the opportunity to adopt ethical standards.

This Canadian Sex Toy Ad Might Be the Best-Written Billboard of 2019  Adweek

That's how Stephanie Keating, marketing manager at WOW Tech Group, describes her frustration at the often-unwritten rules of advertising that keep sex toy ads ...

Through their eyes: The changing role of women in media & marketing industry  Exchange4Media

On International Women's Day, business leaders tell us how the role of women has changed over the last decade, the challenges women face in the ...

UpstartDNA’s Anthony Wu: Affiliate marketing is ‘a growing industry’ in Asia  CalvinAyre.com

UpstartDNA founder and CEO Anthony Wu talks about affiliate marketing in Asia as well as the challenges it faces, especially for the iGaming sector.

Three ways marketing automation can supercharge your SEO  The Drum

IBM predicts that 2019 will be the year of martecheter – a digital-native, technically savvy professional, no longer calling a developer to implement some ...

How Do Consumers Judge Your Brand by Influencer Marketing?  INQUIRER.net

Consumers' attitudes towards instagram influencer marketing depends on the user. To benefit from influencer marketing, you need to understand consumers.

Movers and Shakers: IAB Europe, MediaCom, Blis, Swrve, and more  MobileMarketing Magazine

The mobile marketing industry is ever-changing, and that applies to the people as much as the technology. Movers & Shakers is our regular feature following the ...

Advertising Executives Launch Bud Agency to Service Cannabis Industry  amppob.com

Two established Little Rock marketing and advertising executives have announced the launch of a boutique, full-*service* advertising and public relations agency ...

Interact Marketing Adds Additional Certification to Maintain Commitment to Quality  PR Web

Interact Marketing now maintains Facebook Certified Buyer status, further solidifying a company-wide commitment to maximize *service* value to clients.

10 reason why data professionals need to be at DATAx San Francisco | Articles | Big Data  Innovation Enterprise

DATAx San Francisco will bring together business leaders and data professionals who are implementing data science in the real world – here's why you can't ...

Marketing's 'faux-feminism' problem on International Women's Day  The Drum

There is much hypocrisy in the marketing world. Some examples are the ad campaigns that some companies run for occasions such as this week's upcoming ...

Annual Food Marketing Conference to draw hundreds to Grand Rapids | WMU News  WMU News

KALAMAZOO, Mich.—More than 800 industry executives are expected to convene at Western Michigan University's annual Food Marketing Conference set for ...

Why Asana is diving deep into industry verticals  Siliconrepublic.com

Dustin Moskovitz's productivity platform start-up Asana is on target to reach 100 people in Dublin within the next year.

How Beauty Brands Are Standing Out From The Crowd In 2019  AList

As the beauty market is getting increasingly saturated, the competition is getting tougher and brands have to be on their toes with effective marketing strategies ...

Industry profiles: The iClick Interactive Q&A – 'Understanding the Chinese consumer'  Mumbrella Asia

Now celebrating 10 years in business, digital marketing technology player iClick has developed a reputation for enabling businesses like Puma, Audi and ...

Greek Australian steps down as Australian Marketing Institute QLD Chair to launch game-changing program for disadvantaged students  Neos Kosmos

Australian born Greek, Demetri Hughes has stepped down as Australian Marketing Institute (AMI) Queensland State Chair to take on a challenge close to his ...

As Industry Need for Real-Time Consumer Insights Grows, Kantar Expands Qualitative Practice  MarTech Series

Kantar, one of the world's leading marketing data, insight and consultancy companies, announced that it is expanding its qualitative practice, in response to the ...

Five steps to account-based marketing success  The Drum

Account-based marketing (ABM) is about focusing your marketing (and sales) efforts into landing those key, high-value accounts that will help your business ...

Marketing Achievement Awards usher in the future of marketing  Bizcommunity.com

Director of the Marketing Achievement Awards, Anne Kirkpatrick tells us how the idea came about through a conversation she had with Nando's CEO Geoff ...

Influencer Marketing Done Right: In-house or Agency?  Talking Influence

In this series, David Wing asks influencer marketing experts for their insights on how influencer marketing should be done.

2019 B2B Marketing Exchange Draws Record Crowd; Announces New Sales-Focused Conference In Boston  GlobeNewswire

HASBROUCK HEIGHTS, N.J., March 08, 2019 (GLOBE NEWSWIRE) -- The eighth annual B2B Marketing Exchange (#B2BMX) drew a record crowd in ...

The Role of Psychology in SEO: Extended Symbiotic Intelligence  Search Engine Journal

The interplay between technology and human psychology can drive successful SEO strategies. Here are some areas of SEO where you can use psychology.

Encouraging Diversity in Public Speaking, Performance Marketing and Next Steps  PerformanceIN

Here are the key takeaways from the PerformanceIN, Acceleration Partners and Connected Path webinar on encouraging diversity in public speaking at PI LIVE ...

Here's What It's Like to Accidentally Expose the Data of 230M People  WIRED

The owner of Exactis, a 10-person firm that exposed a database including nearly every American, tells the story of his company's downfall.

Should your agency create its own annual conference event?  The Drum

When Click Consult launched the Benchmark Search and Digital Marketing Conference back in 2015, we did so with the intention to promote the agency's ...

Global Marketing Automation Software Industry Analysis 2019, Market Growth, Trends, Opportunities Forecast To 2024  Industry Today

WiseGuyReports.com adds “Marketing Automation Software Market 2019 Global Analysis, Growth, Trends and Opportunities Research Report Forecasting to ...

Zion Global Marketing: Staying on their toes to thrive in the digital space  The Straits Times

Keeping abreast of ever-changing technology is the cornerstone of digital marketing business Zion Global Marketing.. Read more at straitstimes.com.

Amazon to compete with Facebook and Google in advertising business | Cryptopolitan  Cryptopolitan

Amazon has recently announced that it will be launching advertisement spots on its website and smartphone applications. Amazon is a very successful business ...

Adweek Announces Its Inaugural Gen ZEOs Council, Featuring the Marketing Industry's Top Six Entrepreneurial Leaders of Generation Z  PR Web

Adweek today announced the launch of a new advisory committee under the Brandweek portfolio: the Gen ZEOs Council. This new committee comprises six of ...

Graduate marketing salaries in the UK fell 7.5% in 2018  Econsultancy

Findings of the Econsultancy and Marketing Week Salary Survey 2018/2019, including graduate salaries, the gender pay gap, and changes YoY in various ...

Demetri Hughes Steps Down As AMI QLD Chair To Launch Program For Disadvantaged Students  B&T

Demetri Hughes has stepped down as Australian Marketing Institute (AMI) Queensland State Chair to take on a challenge close to his heart – heading one of ...

'Opinionated doesn't mean aggressive or masculine,' says Pos marketer Schrene Goh  Marketing Interactive

Being in charge is second nature to Schrene Goh (pictured), EVP of marketing at Pos Malaysia, who has been in leadership roles for close to a decade. Despite ...

Adweek Unveils Its New Women Trailblazers Council, Bringing Together Brand Leaders to Focus on the Experiences of Women in the Marketing Industry  PR Web

Adweek, the leading resource for the brand marketing and advertising community, today announced the launch of a new advisory committee under the ...

Bankwest set to unpack its anti-bank sentiment and brand positioning as Mumbrella Finance Summit returns  mUmBRELLA*

Mumbrella's Finance Marketing Summit is set to return in July this year, with Bankwest taking to the stage to analyse the relationship between a consumer and a ...

Q&A With WOW Influence -A Proud Category Sponsor of #IMA19  Talking Influence

The inaugural Influencer Marketing Awards (IMAs) is just under two weeks away and we couldn't be more excited! With the show just around the corner, we're ...

Meet Jee Moon: B&T Bootcamp Mentor And VP Of Marketing For Amex  B&T

B&T Bootcamp is less than a month away but don't worry, there's still time to grab your tix (but they're selling out quick sticks so be fast!) In the lead up to this ...

New Website "Doubly" paying high yields; may be another scam | Cryptopolitan  Cryptopolitan

Crypto is the most convenient medium through with scams and frauds can be committed without the possibility of getting caught. Its decentralized nature mak.

BCMA Partners: OBE Summit – Influencer Marketing  Branded Content Marketing Association

BCMA Affiliate partner in Italy, the Osservatorio Branded Entertainment (OBE) hosted a summit on Influencer Marketing in Milan. This was the first event ...

Global Proximity Marketing Market By Development, Trends, Investigation 2019 and Forecast To 2028  Business Intelligence

Global Proximity Marketing Market Growth Opportunities, Driving Factors by Manufacturers, Regions, Type and Application, Forecast Analysis to 2028.

Is The Stock More Volatile Than The Market? :: Marathon Petroleum Corporation, (NYSE: MPC)  Global Export Lines

Earnings for each Share (EPS) are the part of a company's profit allocated to respectively outstanding share of common stock. EPS serves as a pointer to a ...

Affiliate Marketing: Top Tips to Enter the Italian Market Successfully  PerformanceIN

Webgains account manager Filipp Fabiano shares his top tips for advertisers to succeed in the Italian market following the region's recent affiliate and ...

The Royal Commission into Advertising  AdNews

Our often-contentious marketing industry has more power than most in its ability to exert influence on ordinary people. So, it's not inconceivable that a Royal ...

2019 Performance Marketing Awards Shortlist Announced  PerformanceIN

It's the moment you've been waiting for; the shortlist for the 2019 Performance Marketing Awards has been revealed, following what was indeed our most intense ...

Blockchain tracking will be used on minors coming to the United States | Cryptopolitan  Cryptopolitan

As Blockchain technology proves its applications in many fields beyond cryptocurrencies more and more use cases present themselves. The technology has ...

ANA: Marketing industry still struggling with diversity efforts  Marketing Dive

Marketers continue to struggle with recruiting and retaining racially diverse talent, because of a disconnect in the resources they invest in diversity initiatives and ...

Publicis Groupe SA (OTCMKTS:PUBGY) OTC Runner in Focus  The Coin Guild

Publicis Groupe SA (OTCMKTS:PUBGY) has been getting interest from investors after the stock price touched $14.18 at the conclusion of the most recent trade.

Meet the man behind Sui Dhaaga, Gold's ad campaign, Siddiqui Subhani  MyNation

Siddiqui Subhani is the youngest person to become a partner of Filmymantra Digital Pvt. Ltd. Read to know about him more.

Experience Advertising, Inc Celebrates 12 Years as an Award-Winning Digital Marketing Agency  PR Web

Experience Advertising, Inc., a leading digital marketing agency based in Fort Lauderdale, Florida, is celebrating their 12 year anniversary as of March, 2017.

The insider view into the legal side of the influencer marketing industry, part one – The Lawyer | Legal insight, benchmarking data and jobs  The Lawyer

Register now to The Lawyer to access our latest news stories, read selected briefings from key firms and gain essential careers insight to help you make the ...

Initiative 'Turn the Talk' to Broaden Diversity in Performance Marketing  PerformanceIN

Led by Acceleration Partners and Connected Path, Turn the Talk is a new initiative to empower individuals and broaden voices in performance marketing.

Bakkt facing delay due to regulatory clearances from CFTC | Cryptopolitan  Cryptopolitan

Bakkt, the cryptocurrency platform that enables customers to sell, buy and store crypto assets, shared its plans to store users Bitcoin from Bitcoin Future.

Basic Attention Token (BAT) Continues Gaining Following Tap Network x Brave Partnership  Ethereum World News

Via teaming-up with Tap Network which is a blockchain-concentrated advertising platform, the team behind the famous BAT cryptocoin made it possible for its ...