Signature Specialists News

Below is an archived list of Signature Specialists related news including press releases, company hirings, website launches, and other related news topics.

Marketing Group Hires Danny Leavitt - Published 10/02/2006

Online Service Helps Homeowners Nail Down Top Local Contractors - Published 09/20/2006

Is it finally time for Cosmetic Dentistry? - Published 07/11/2006

Marketing Industry News

Along with our company news, we wanted to share other relevant marketing industry news from around the globe.

Google News
Seven ways to skyrocket your marketing career  Media Update

The marketing industry is not for the faint-hearted – but it can be a truly rewarding career path for those of you who have creative blood flowing through your ...

Marketing industry urges government to establish alternative Brexit deal  Research Live

Following a landmark vote in the House of Commons yesterday, the prime minister's deal setting out the terms of Britain's exit from the EU was rejected in an ...

Karin Drakenberg of StrawberryFrog on movement marketing, gender equality and 'NYC kindness'  The Drum

The Drum spoke to Karin Drakenberg, senior partner and chief operating officer at StrawberryFrog, about the agency's movement strategy and movement ...

Five predictions every mobile marketer and advertiser should know for 2019  MarTech Advisor

In 2019, mobile marketing promises to unfold with an emphasis on evolution rather than revolution. Adjust's CTO Paul Müller explores the expected ...

After a year of rapid growth, Elite SEM promotes Zach Morrison to CEO; Founder Ben Kirshner transitions to Chairman of the Board  PRNewswire

NEW YORK, Jan. 17, 2019 /PRNewswire/ -- Award-winning digital marketing agency, Elite SEM, today announced that president Zach Morrison has been ...

Hershey, Tyson, Meredith join new initiative to elevate ad measurement standards  Marketing Dive

Thunder Experience Cloud, a people-based ad-serving platform, announced Truth in Measurement (TIM), a new industry group that plans to develop a technical ...

MMGY names two to fill COO, president roles  Kansas City Business Journal

MMGY Global didn't need to look far for its next COO and president. The Kansas City-based integrated travel and hospitality marketing firm promoted two ...

SproutLoud Unveils New Website for SaaS Distributed Marketing Platform  PRNewswire

SUNRISE, Fla., Jan. 17, 2019 /PRNewswire/ -- SproutLoud, a leading Through-Channel Marketing Automation platform, launched its newly redesigned website.

Medical marketing exploded since 1997, raising questions on industry influence  STAT

A sweeping analysis of medical marketing in the U.S. — from drug promotions aimed at consumers and physicians to disease awareness campaigns, hospital ...

5 European Brands Doing Magic With Content Marketing  Entrepreneur

*Content* marketing is a powerful tool when you want to promote a brand, grow awareness or increase sales on a product.

Darke County Visitors Bureau receives marketing awards  The Daily Advocate

COLUMBUS – The Darke County Visitors Bureau received three first-place awards from the Ohio Association of Convention & Visitors Bureaus.The Ohio.

What sales‑driven e‑commerce can learn from its marketing-focused counterparts  DigitalCommerce360

E-commerce giant Amazon is applying strong pressure to dictate which brands can sell on Amazon and how they can do it, according to several interviews.

Brexit, ad fraud and #MeToo – what does the future year hold for the marketing industry?  City A.M.

We are out of the cold December of 2018, and have now entered the, well, even colder January of 2019. Last year was a momentous one for the marketing ...

7 trends set to shape marketing in 2019  Marketing Dive

The next 12 months will see major pieces fall into place, with heavier investments in data and e-commerce and marketers turning to in-house teams for ...

Tracking people movement of 2018 in advertising and marketing industry  ETBrandEquity.com

Name plate makers must have had a busy 2018 as the year turned out to be one awash with changes in corner offices across companies. BE takes a look ba..

The newsgrabbers of advertising and marketing industry  ETBrandEquity.com

Marketing and adland had a year full of dramatic returns, transformations, and woke brands, which left us with too many nominees to pick from. Here ar..

Rakuten Marketing Named the Leader in the Performance Marketing Industry, Winning Top Affiliate Network in Global Survey  Odessa American

SAN MATEO, Calif.--(BUSINESS WIRE)--Jan 7, 2019--For the eighth consecutive year, the Rakuten Marketing affiliate network has been named by mThink, ...

Expectations from the brand and marketing industry in 2019  Indiantelevision.com

The world of marketing is perpetually changing with constant innovative practices in the field of social media and automated ad tech. As broad-brush marketing ...

Interview with Ted Murphy, Founder, Chairman and CEO, IZEA  MarTech Series

The Martech Interview Series with IZEA Founder, Chairman and CEO Ted Murphy is a fun Q&A style chat. It follows a two part format On Marketing Technology, ...

PM360 Announces Winners of 2018 Pharma Choice Awards  PRNewswire

NEW YORK, Jan. 17, 2019 /PRNewswire/ -- PM360, a leading health-marketing industry trade magazine, announced the winners of their annual Pharma Choice ...

Lester Wunderman, advertising executive who perfected direct marketing, dies at 98  Washington Post

Lester Wunderman, the advertising executive who perfected the strategy of reaching customers in their mailboxes, in their periodicals through magazine inserts ...

Movers and Shakers: Essence, Thinking of You, Pixability and JCDecaux  MobileMarketing Magazine

The mobile marketing industry is ever-changing, and that applies to the people as much as the technology. Movers & Shakers is our regular feature following the ...

Is It Time to Regulate Social Media Influencers?  New York Magazine

In August, the YouTube beauty vlogger Marlena Stell uploaded a nine-minute video titled “My truth regarding the beauty community” to her channel, which ...

The Topics And Trends CMOs Were Most Interested In And Talking About At CES 2019: Study  Forbes

In an exclusive study conducted for Forbes, digital-research firm MavenMagnet revealed the topics at CES CMOs were most interested in and talking ...

Creativity in Malaysia: Does data have any say in it?  Marketing Interactive

In the advertising and marketing industry, creativity is undeniable the heart of the business. ECDs of the madmen era have in the past heavily banked on ...

5 Ways Artificial Intelligence Will Continue to Shape Marketing  Adweek

In 2018, artificial intelligence began making its virtues clear to the marketing industry in tangible ways. Want proof? Just check out Lexus' powerful new ...

Interview With Sven Lubek, Managing Director at WeQ  AiThority

At WeQ, we process several hundred billion data points from our partners. Based on the learnings from these statistics, WeQ Technology can make informed ...

Influencer Marketing Show Returns with New Enhancements for 2019  Talking Influence

The Influencer Marketing Show will be bigger and better for 2019, with a range of new enhancements and exciting features coming into play this year.

OPTIZMO™ Appoints Jake Dearstyne as Chief Revenue Officer  Associated Press

AUSTIN, Texas, Jan. 16, 2019 (GLOBE NEWSWIRE) -- OPTIZMO Technologies, the industry leader in suppression list management, today announced the ...

Top Marketing and Tech Solutions that are Transforming Real Estate Industry  AdAge India

Technology has helped elevate marketing across industries to a whole new level with the creation of a new category in the marketing landscape, MarTech.

Lester Wunderman passes away aged 98 - Agencies - MM&M  Medical Marketing and Media

Lester Wunderman has passed away at the age of 98. The chairman emeritus and founder of Wunderman died of natural causes in New York on January 9.

Digital marketing transformation: a revolution of strategy and execution  Information Age

Digital marketing transformation, what is it? It is the digitisation, the revolution of an industry looking to the personalised future.

UK advertising market faces recession under no-deal Brexit  The Guardian

The UK will be plunged into its first advertising recession in a decade in the event of a no-deal Brexit, with spending likely to fall by nearly £1.4bn this year alone, ...

10 marketers share their top predictions for marketing in 2019  ClickZ

We asked ten marketing leaders, "What are your top predictions for marketing in 2019?" Here are the ten upcoming trends they think you should keep an eye on.

How Ad-Tech Is Fighting Bot Fraud to Make Social Media Marketing as Safe as Media Content  Adweek

The net is closing in on fraudsters preying on the online advertising industry with indictments brought against those allegedly involved in perpetrating such ...

UK Marketers Unite Taking Industry By Storm In New Event Series - Press Release  Digital Journal

Three marketing professionals are taking the UK scene by storm with a brand new event series. Event founders Dave Harris, Kerri L Watt and Emily Digweed ...

Industry profile: The AdColony Q&A  Mumbrella Asia

Looking at how the media and marketing industry is advancing technologically and name-checking some greats from the past (David Ogilvy and Steve Jobs) ...

CAKE by Accelerize Announces New Product Features for Performance Marketers  Nasdaq

Industry Pioneer to Deliver Affiliate Marketing Innovations that Offer Advanced Visualizations, Deeper Insights and Seamless Integrations for.

Media, marketing and tech predictions for 2019 from around the industry  Videonet

Predictions for 2019 from leading analyst/research firms include: People who gamble on sports will watch more of it on television; Smart speakers will be the ...

6 digital marketing predictions for 2019  SmartBrief

As the momentum of 2019 rolls in, it is a great time to look ahead to what we can expect in the digital marketing industry in the year ahead. As we've done for the ...

Wired Plus appoint Zoe Cuthbertson as new Head of Marketing  Prolific North

Lancashire-based Marketing Automation Platform Wired Plus hire Zoe Cuthbertson as their new Head of Marketing.

ITV shares tumble after bearish investor note from Bank of America Merrill Lynch casts doubt on ad revenues amid shift to digital  City A.M.

ITV led the FTSE 100 fallers today after Bank of America Merrill Lynch analysts slashed their target price for the broadcaster amid fears of declining.

Global Email Marketing Industry market likely to touch US$22.16 bn by 2025  openPR

In order to study the various trends and patterns prevailing in the concerned market, Market Research Reports Search Engine (MRRSE) has included a new ...

Digital marketing agency Unlimited Group unveils international alliance with German ad giant Serviceplan and Japanese firm Hakuhodo  City A.M.

Digital marketing firm Unlimited Group today unveiled a new strategic alliance with international agencies in a bid to provide a global offering for its.

What are the key technologies for embracing digital transformation?  Information Age

There is a lot of hype and a lot of unrealised plans, so what technologies can enable digital transformation?

IZEA Offers Payment Acceleration to Creators Affected by the Government Shutdown  Bristol Herald Courier

ORLANDO, Fla.--(BUSINESS WIRE)--Jan 17, 2019--IZEA Worldwide, Inc. (NASDAQ: IZEA ), operator of IZEAx®, the premier online marketplace connecting ...

Salary Survey 2019: The majority of marketers don't have a marketing qualification  Marketing Week

People now enter marketing from a range of academic and professional backgrounds, with broad and varied experience often valued more than formal ...

Qualities P&G wants when hiring young talent for marketing, and tips to retention  Marketing Interactive

"We look for young talents who are curious, ambitious and driven. A value fit between the employee and the company is also critical."

What’s next for 2019? Influencer marketing trends  ZDNet

With the influx of Instagram Stories and IGTV, brands are investing heavily into influencer *content* and relationships. Instagram's overall users have grown ...

Thinking B2B: Account-based marketing making comeback  MarkLives.com

For a *fresh*, independent and investigative view of Africa's changing media, marketing and advertising landscape.s.

ASW19: Industry Leaders on the Future of Performance Marketing  PerformanceIN

Reporting from Affiliate Summit West in Las Vegas, industry leaders in performance marketing go head-to-head on the challenges and opportunities posed for ...

#PMA19: Who Will be the Next Industry Rising Star?  PerformanceIN

Nominations for the PMA Industry Rising Star award are officially open. This award is open to the young prospects who have been working hard to make a ...

How could blockchain transform digital marketing?  Tech Wire Asia

From the way how data is being collected and used to managing ads, blockchain technology is set to transform the marketing sector completely.

The Top Marketing Technology Buzzwords for 2019  Customer Think

The right buzzword or “buzz phrase” used at the right time can not only impress your colleagues, clients, and customers by making you sound well educated, but ...

Salary Survey 2019: Career development, flexible working & qualifications  Marketing Week

Marketing Week Explores: From the risks and rewards of working in a small business, to the usefulness of marketing degrees and the rising demand for flexible ...

AdMaster: 79% of China advertisers to increase digital marketing spend in 2019  PRNewswire

BEIJING, Dec. 19, 2018 /PRNewswire/ -- According to the latest survey for 110 advertisers and another 130 digital marketing industry practitioners in China by ...

Five Most Significant Brand Marketing & Digital Trends That Will Impact Companies In 2019  Business Up North

The digital world is moving at pace, making looking ahead to what happens next an increasingly exciting proposition, with plenty of opportunities for curveballs ...

Sarasota firm Clickbooth has a new president  Sarasota Herald-Tribune

SARASOTA — Sarasota-based tech company Clickbooth has a new president.Brad Dobbins, promoted to the newly created post effective immediately, will ...

Four Influencer Marketing Predictions For 2019  Forbes

With just a few weeks left in 2018 (you read that right!), it's time to start looking ahead to all that 2019 will bring for the influencer marketing industry. This vertical ...

Advertising watchdog the Committee of Advertising Practice issues ultimatum to retailers over advertising real fur as fake fur  City A.M.

The advertising watchdog has issued an ultimatum to retailers to ensure products they advertise as fake fur do not contain real fur.

Merkle Launches 2019 Marketing Imperatives, A CMO's Roadmap to People-Based Marketing  Hastings Tribune

COLUMBIA, Md.--(BUSINESS WIRE)--Jan 16, 2019--Merkle ( www.merkleinc.com ) a leading technology-enabled, data-driven performance marketing agency, ...

Blockchain's Impact on Digital Marketing  Business.com

Blockchain opens up a world of possibilities for digital marketers.

‘ We’ve never asked our agency to not do something because of the cost of it’: Bank of America’s Lou Paskalis on brand safety  Digiday

This article appears in the latest issue of Digiday magazine, a quarterly publication that is part of Digiday+. Members of Digiday+ get access to exclusive *content*, ...

Boyle switches up AIA for BankVic  CMO

Marketing and transformation lead, Deirdre Boyle, has been appointed chief product and marketing officer of BankVic, in a move to boost the product and ...

Hottest B2B Content Marketing Trends in 2019 [Infographic]  Business 2 Community

The year 2018 has gone by, but many B2B marketers and business owners will agree that *content* marketing is still the primary driving force of the digital ...

Marketing has a ‘ghosting’ problem  Digiday

Two months ago, staffing firm Aquent Studios was working with an ad agency client to fill a digital marketing strategist role. The firm found who they believed to ...

Mumbrella launches Audioland, a new conference which goes beyond marketing  mUmBRELLA*

Mumbrella has launched Audioland, a conference which will explore the rich ecosystem of the audio industry including *content* creation, distribution, marketing, ...

CAKE by Accelerize Joins Performance Marketing Industry Leaders at Affiliate Summit West 2019  GlobeNewswire

Sold-Out Event in Las Vegas Brings Together Digital Marketers from More than 80 Countries. NEWPORT BEACH, Calif., Jan. 03, 2019 (GLOBE NEWSWIRE) ...

7 Interesting Content Marketing Trends to Look Out for in 2019  CMSWire

The *content* marketing industry is booming, so what trends can we expect to shape the *content* we see in 2019? We asked experts from industry-leading brands.

Expert Predictions On The State Of VR And Marketing In 2019  AList

If your entire understanding of virtual reality and augmented marketing came from science fiction films, you'd be sorely disappointed with the progress current ...

The Top 5 Small Business Marketing Automation Trends of 2019  Small Business Trends

If you want to use marketing automation to help your small business succeed, take a look at these top 2019 marketing automation trends.

Jobs market heads in right direction  Ireland's Marketing & Media Monthly Magazine

Sandra Lawler reports on current salary and benefits trends as we start a new business year in a climate of some unease. The start of another new year. In the ...

Proximity Marketing industry report with key companies profile, market size by types and applications -...  WhaTech

Global Proximity Marketing Market Size, Status and Forecast 2019-2025, the latest report focuses on current market status, estimated forecast, growth ...

Zefmo Media predicts five influencer marketing industry trends for 2019  Best Media Info

Apart from quality *content*, Zefmo Media's Shudeep Majumdar said influencer marketing will no longer depend on paid views, likes or shares. He suggested that ...

The Hunger Games and the evolution of digital marketing: Five top trends to watch in 2019  The Media Online

Imagine a group of teenagers relentlessly fighting for their lives every single day in a constantly changing environment. Much like Charles Darwin's theory of ...

Dental Marketing Is Not The Problem, Differentiation Is  Forbes

After generating thousands of dental patients for our clients, I've recognized one key difference between the failure and success of a dental clinic: differentiation.

Clickbooth Awarded Top CPA Network Honors for Third Consecutive Year; Industry Best Campaign Management Tools and Service Cited by 20000+ Advertiser and Publisher Partners  Business Wire

Clickbooth, the recognized leader within the online “Performance-Marketing” industry that enables brands to increase revenue through data-driven “Cost.

The New Wave: 5 digital marketing predictions for 2019 for brands in Africa  Pulse Nigeria

5 things every brand should focus on to generate a positive ROI for their digital marketing efforts in 2019.

When Will DigiTrust and LiveRamp Advertising ID Consortium Be Widely Available?  eMarketer

The Advertising ID Consortium is getting off the ground after an eventful 2018: MediaMath's co-founder departed the organization, AppNexus vacated its board ...

Why 2019 will be a big year for digital marketing in China  Asian Correspondent

SEVERAL Asian and global studies have pointed out that Chinese consumers love shopping online and spend an enormous amount of time watching videos, ...

Wunderman Founder And “Father Of Direct Marketing” Lester Wunderman Passes Away At 98  B&T

Lester Wunderman, chairman emeritus and founder of Wunderman, has passed away at 98 years of age.

Leading Digital Marketer Brings Free Training to Local Businesses  PRNewswire

DAYTONA BEACH, Fla., Jan. 9, 2019 /PRNewswire/ -- In a powerful start to 2019, Web Daytona is taking the digital marketing industry by storm, once again, ...

How to Stay Creative, and Other Challenges Facing Marketers in 2019  Wall Street Journal

The rise of direct-to-consumer brands and the difficulty of measuring the impact of marketing spend are among the issues on the agenda, marketing executives ...

'A world with no ads': P&G, Unilever's top marketers envision different paths forward  Marketing Dive

Speaking at separate talks at CES, Marc Pritchard and Keith Weed echoed each others' comments on the roots of tech disruption, but their suggestions for fixing ...

Direct Marketing Industry Veteran Eric Blohm Promoted to President of Freedom  Printing Impressions

Eric Blohm joined direct mail printer Freedom in 2015 with a comprehensive background encompassing more than three decades of experience in the direct ...

Mumbrellacast: Hungerithm versus Sydney Beer Co, Ultratune's controversial campaign and VMLY&R's first big win  mUmBRELLA*

This week's Mumbrellacast is all about advertising as a flood of controversial ads hit our TV and computer screens. From Charlie Sheen's debut in.

‘We didn’t have people screaming’: An oral history of MediaLink’s curated tour of the CES show floor  Digiday

This article appears in the latest issue of Digiday magazine, a quarterly publication that is part of Digiday+. Members of Digiday+ get access to exclusive *content*, ...

Hiring Influencers in 2019  MarTech Advisor

Writers, videographers, community managers – the role of social media *content* creators is changing fast says Vamp's Aaron Brooks.

Bing Ads' AI-Powered Performance Insights: Just the Facts  Digital Media Solutions

Bing Ads' AI-powered Performance Insights is now available for all marketers at the account level. With an intuitive tool, marketers can now identify their ...

What is Performance Marketing: An Intro Guide for 2019  G2 Crowd

Performance marketing is the newest trend in digital marketing. It's ever growing, collaborative and fast-paced manner allows businesses to expand their ...

OPTIZMO™Launches New Website  Associated Press

AUSTIN, Texas, Jan. 04, 2019 (GLOBE NEWSWIRE) -- OPTIZMO Technologies, the industry leader in email suppression list management, is excited to ...

Salary Survey 2019: Brands' sluggish response to the gender pay gap is failing female marketers  Marketing Week

The annual Marketing Week Career and Salary Survey shows that despite brands making some progress the gender pay gap in marketing persists for every ...

Reporter job with TheDrum | 386068  mediabistro.com

Reporter in New York , Entry Level, Writer, Writing & Editing with TheDrum. Apply Today.

Influencer marketing 2019: Seven key stats you need to know  ClickZ

Influencer marketing is growing into a very profitable industry. How will it change in 2019 and how can marketers keep up with the latest trends?

Wayne Bischoff appointed as Mediamark's new CEO  Media Update

Wayne Bischoff, with three decades of experience in advertising, media sales and marketing, is taking the helm at Mediamark as its new CEO.

Why 2019 Will Be the Year of Influencer Marketing  Business 2 Community

Influencer marketing is like a chameleon. It's an unpredictable, ever-changing, always surprising industry. It's the stage that any brand or public figure wants to ...

8 Vital Skills For Every Digital Marketer  BW Businessworld

Prasad Shejale - As a digital marketer, this evolution is fascinating, and there is never a dull day in our industry. In our journey of helping brands reach out to ...

Why Business Marketing Market is Highly growing in Industry? Market Growth Analysis 2019-2025 By Leading Key Players - Vodafone, Bharti Airtel, Mahindra & Mahindra, LIC, ITCs  openPR

Business marketing is a marketing practice for individuals or organizations (including commercial businesses, governments and institutions). Global Business ...

Top Employers Commit to Hiring Candidates Based on Skills, Not Resumes  Business Wire

NEW YORK--(BUSINESS WIRE)--General Assembly (GA) today announced a group of over 30 companies using common standards to identify candidates for ...

How to create your first affiliate campaign and join the best program  ForexLive

Affiliate marketing is the best way for young, hardworking people to build sustainable passive income streams. It's the best combination of a freelancer and ...